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[ THE STORY ]
[ THE STORY ]
Raised in the thick of real-world operations, I started my career by rolling up my sleeves — often in restuarants, on busy event floors, or helping run hospitality venues. These early years taught me how fast things can go wrong without the right systems in place — and how much smoother things run when teams are empowered, organized, and supported.
At the same time, I pursued my studies in Mechatronic Engineering, a field that has shaped my mindset around logic, systems design, and automation. While I’m still in the process of completing the degree, the experience has deeply influenced the way I approach complex problems — balancing both hands-on practicality and technical structure.
My professional path spans a wide range of industries — from events and hospitality to consulting, mortgage, coaching, and automation. I’ve led onsite teams for 1,500-person events, designed CRM systems for lean service businesses, and developed automation solutions that save teams dozens of hours a week.
Alongside this, my engineering background has allowed me to work on process automation and systems integration with precision. I’ve gained experience in:
CRM architecture and custom workflows (GoHighLevel, Zapier, API integrations)
Onsite event logistics and operations management
Pipeline optimization for service-based businesses
Systems thinking informed by engineering principles
This combination of formal engineering training and diverse, real-world execution gives me a unique edge in designing solutions that are both scalable and immediately usable.
Want to see the full scope of my roles, tools, and outcomes?
Check out my full résumé below.
After years of solving operational challenges across industries — and deepening my understanding of systems through engineering studies — I founded Surge Automation to help growing businesses take control of their tools, time, and teams.
Surge is the product of everything I’ve learned: the importance of clear communication, the power of lean systems, and the value of human-centered design. My approach is rooted in listening first, building second — making sure that every CRM, workflow, and automation I implement truly solves the problems that slow people down.
[ THE APPROACH ]
[ THE APPROACH ]
I work closely with clients to understand how their business actually runs — not just how it looks on paper. From there, I design lean systems that reduce friction, automate the repetitive, and empower teams to do more with less. My philosophy is simple:
If it doesn’t make life easier, it doesn’t belong in your operations.
[ MiSSiON STATEMENT ]
[ MiSSiON STATEMENT ]
To help small and medium-sized businesses run smoother, scale smarter, and grow without burning out — by building systems that support people, not replace them.
[ TESTiMONiALS ]
[ TESTiMONiALS ]
"Nicholas was a great addition to the team. He is very willing and always goes the extra mile"
- S Chantler (Manager)
★★★★☆ (4.7/5)
"Nicholas is an extremely diligent and highly organised individual that gets tasks done efficiently and effectively.He is an amazing person to work with, he is not somebody that needs instructions, if you need a task done, you task him with it. No matter the task.He does not need to be micromanaged, if he says he will get it done it will be done. His command of the tech world is something to admire. If he does not understand something it will be understood within hours as he is an extremely proactive person. He works overtime as he does not start a task without finishing it. All in all he is an outstanding working professional and an even better team member."
- S du Randt (Owner)
★★★★★ (5/5)
Nic Weyer - the Founder of Surge Automation
Based in the windy, coastal South African city of Gqeberha (formerly known as Port Elizabeth)
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